Naturo
UX/UI Design, Brand Identity
Adobe Illustrator, Figma
2021
Naturo is a platform for users to access naturopathic remedies and doctors. It ensures users can easily and seamlessly access naturopathic services and track their diet/ environment to improve their quality of life virtually. It removes the barrier of entry and increases ease for users to access naturopathic services.
In the discovery phase, I established an information architecture that provided the user five navigational pages to access information, and other links. The user requires ease of use, and a streamlined path to book an appointment or find a remedy—so simplicity is key.